Are you a vlogger or aspiring content creator living in Qatar? You need to check this out!
Many people use YouTube, Instagram, and TikTok to express themselves and earn money. While this has become a lucrative career for some in Qatar and elsewhere in the Gulf, there are some drawbacks.
While each platform is unique, content creators who are active in social media make money in three ways.
First, the platform invests a portion of its profits in a creator pull, which is given based on parameters such as views and watch time.
Second, for a fee, the creator collaborates with a local or global brand to display promotional material.
Third, the creator may produce paid products, unique quality content, or offline but charging material for sale.
In this regard, content creator earn money in the same way that traditional marketing agencies do. As a result, Qatar has imposed taxes in order to control them as advertising entities
According to Doha News, which reported the news, as part of tightening the law, measures such as account freezing have been implemented.
Legally registered content creators are classified as ‘Personal Advertisers’ under Qatari laws and must pay QAR 25,000 to the Ministry of Culture for their license, which must be renewed yearly for a price of QAR 10,000.
However, recent online conversations have centered on the obstacles to entry for content creation, which many argue will not be a profitable endeavor until an individual has acquired a sizable audience – a task that may take years.
Regulations and taxes to advertisers are nothing new regionally. Saudi content creators would have to pay 15,000 Saudi riyals for a three-year license while Emiratis pay anywhere between 5,000-11,900 Emirati dirhams.
What are your thoughts on this?